Grotesk Paints

For such a colorful product, paint packaging tends to be bland and uninspired. The goal for this project was to capture the expressive nature of paint and make a statement on the shelves. For these designs, I drew inspiration from the bold use of shapes and color often seen in Swiss Style.

Grotesk Paints by Jack Prettyman

Grotesk Paints by Jack Prettyman

Grotesk Paints by Jack Prettyman

Grotesk Paints by Jack Prettyman

Grotesk Paints by Jack Prettyman

Grotesk Paints by Jack Prettyman

Grotesk Paints by Jack Prettyman

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Grotesk Paints by Jack Prettyman

ADDY Award Winning Design

2016 GOLD ADDY AWARD WINNER

Student – Sales & Marketing – Packaging